A MARKETING STRATEGY FOR DEVELOPING ORGANIZATIONAL CULTURE

A Marketing Strategy for Developing Organizational Culture

At the present stage of enterprise functioning, problems of transforming organizational culture with the use of marketing tools are particularly relevant.The aim of the article is to substantiate and develop a marketing strategy for managing the development of organizational culture.To achieve this goal, there used the following general scientific

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ATF6 as a Nodal Regulator of Proteostasis in the Heart

Proteostasis encompasses a homeostatic cellular network in all cells that maintains the integrity of the proteome, which is critical for optimal cellular function.The components of the proteostasis network include protein synthesis, folding, trafficking, and degradation.Cardiac myocytes have a specialized endoplasmic reticulum (ER) called the sarco

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